The time for Codemasters’ next foray into the racing scene is here in demo form, but not only will you be able to try out the game, you’ll get a chance to compete for a brand new BMW 3-Series† car. Saying the incentive to play this demo is high is the least of it.

To participate, players submit their fastest final lap time online [http://community.racedrivergrid.com/win-bmw]. Once authenticated, the lap time is then ranked against every other registered time on the online leaderboards. The challenge will end on Friday, 23rd May at midnight, and the top five ranked players will then go on to compete at the European live playoffs to be held on Race Driver: GRID’s European launch day – Friday, 30th May – at the zavvi store, Oxford Street, London, where they will compete head-to-head to win the BMW 3-Series – for real. Further details and full terms and conditions are also available from the website.

Content: GRID Demo
Price: Free
Availability: All Xbox LIVE regions
Dash Text: [ESRB: E (Everyone)] It’s time to get on the GRID as this superb demo showcases racing in the three regions playable in the full game; Europe Touring Cars at Jarama Circuit, U.S Muscle cars at San Francisco and Japanese Drift Racing at Yokohama Docks. Compete online in the European and U.S races and check out the time trial competitions for the chance to win a car and other ace prizes.

[Via Major Nelson]

-William “thewilleffect” Bell-